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video production in new york video production in new york in recent years, there has been a large shift away from clients working with ad agencies and instead going directly to the production company. why? because it cuts out the middle man. this way the client can work directly with the business that provides the professional media videography needed to make successful marketing videos. remember the “fee” the ad agencies tack on top of the work done. in some cases this can be a very large sum of money when its typically a percentage of the total spend. we aren’t talking thousands of dollars but hundreds of thousands to create truly great videos and media. its not unheard of to have 6 figure budgets for these productions. as a client, going directly to the media production company allows that budget to go much further or to reach different market segments with media buys. sa studios and new york video production, has found some really good success with offering corporate marketing groups professional video capabilities the internal marketing business isn’t focused on or capable to pull off. below are some of the latest video advertisements we have created.

video production in new york

video production company nyc video production company nyc in new york, as with any location or project, the people involved want to put their signature on the jobs they do. it's no different from feature films. if you’re interested to pay attention, the production company logo can typically be seen at the beginning of any film or dramatic tv series after the studio logo. to be clear, the studio is different than the production company. studios don’t make videos, they hire companies, a video production company, to shoot the show for and see it all the way through post. its exactly the same with commercials. the studio is not mgm, or universal, or paramount, but its the ad agency who is responsible for the client relationship. wieden + kennedy, bbdo, leo burnett are industry titans of the advertising world. none of them actually create video content. they are not a business who specializes in media productions, they create ideas. they hire equally large and talented video production companies who professionally focus to produce their tv broadcast ideas and then mark up the price as a fee. obviously, no one will ever see the logo of the agency or production